CareerSource Tampa Bay provides a comprehensive range of career planning services to both professional and entry-level candidates across Hillsborough County, Florida. These services encompass career orientation, job search assistance, career fairs and interview techniques.

Vistra collaborated with CareerSource Tampa Bay to execute an extensive advertising and outreach campaign aimed at enhancing awareness and engagement among job seekers and employers within Hillsborough County.

As part of this initiative, Vistra launched a dynamic six-month social media campaign with a primary objective to augment followers, garner likes, boost engagement and drive traffic to CareerSource’s website. By the campaign’s conclusion, CareerSource Tampa Bay witnessed an impressive increase of over 2,400 followers across all major platforms, including Facebook, Instagram, Twitter and LinkedIn. This achievement significantly surpassed the initial goal of achieving a 5% growth in follower numbers.

Vistra orchestrated nine television interviews on local morning talk shows, featuring key members of CareerSource’s leadership team. Additionally, Vistra took the lead in crafting and placing six advertorials in two prominent business publications, namely The Tampa Bay Business Journal, Tampa Bay Business and Wealth Magazine. Through these concerted efforts, we aimed to strengthen CareerSource Tampa Bay’s positioning and outreach within the community.