INTEGRATED MARKETING COMMUNICATIONS MEANS VISTRA SERVICES WORKING IN HARMONY FOR OPTIMUM RESULTS.

Vistra is an award-winning, nationally-recognized agency providing integrated marketing, communications, promotions and management consulting services. Complemented by a strategic acquisition of a 40-year-old firm – Marketing Associates USA – we provide an impressive legacy of award-winning services to a broad cross-section of the Fortune 100. Our team of professional problem-solvers makes it their mission to be integral to clients' success. We’ll make believers out of you. Vistra is that kind of agency.

INTEGRATED SERVICES

ADVERTISING & PROMOTION
Brand strategy & identity design

Integrated Campaign

Media planning and buying

Digital strategy

Guerilla marketing

Creative & Design Services

EXPERIENTIAL DESIGN
Digital and social strategies

Convention presence and trade show experience design

Customer experience

Loyalty programs and Influencer rewards

Employee experience design

RESEARCH
Annual brand health and tracking surveys

Stakeholder and employee interviews and anonymous surveys

Customer journey mapping and validation

One shot, longitudinal and cross-section surveys

BUSINESS STRATEGY & MANAGERIAL CONSULTING
Leadership development and talent management

Employee retention and engagement

Risk assessment and remediation

KPI and analytics paradigms

OUR WORK WORKS

Letting our work speak for itself isn’t just a cliché. It’s a testament to the passion behind everything we do. We’ve been creating award-winning, on-strategy solutions yielding outstanding results since the year we were founded. We never settle when it comes to creating the best solution for your unique challenge.

OUR TEAM IS YOUR TEAM

We’re thought leaders, innovators and creators who use our expertise to build solutions for our clients.

With fresh perspectives, unique backgrounds, great senses of humor, and a work ethic to match, our hard-working staff is always ready for a new challenge. Our diversity, collaboration and creative energy are apparent in everything we do – from our client work to our community involvement. Vistra has a culture defined by professional integrity and rooted in long-lasting relationships. Please click to read more about our team members.

OUR PROCESS: OUR NAME SAYS IT ALL

Our company name is symbolic of the way we provide client services through our Vision | Strategy | Action approach.

This is foundational for the creation of a successful campaign. Each tab below illustrates our proven process to effectively take your project from a successful start to an even more successful finish.

We immerse ourselves into your challenge to define goals and objectives. The orientation phase starts with our proprietary V-huddle®. This is a client kick-off meeting where we will help to clearly articulate the challenge. We dig deep into the details of what is important to you, your target audience and industry. Scope and depth of research and inquiry differ from project to project, but the results are the same: valuable insights.

Our ideation stage is marked by divergent thinking, openness and industrial strength curiosity. We look for the right answer. Then the second right answer. Our multidisciplinary team, using a fast-paced and iterative approach, is free to generate unusual ideas, look from new perspectives and suspend assumptions. We have social media experts, former journalists, brand strategists and marketing professionals on staff to explore the unexpected. This way of thinking often provides superior and innovative solutions.

Our creatives are experts in solving complex challenges through the process of structured creative thinking. They strategize, write and develop a comprehensive presentation of clearly delineated concepts to solve your business challenge; constantly improving on the ideas, concepts and business models and then presenting them in a format that will serve as our map for the road ahead.

Production managers control our process to ensure that your project moves smoothly. Our creative directors, designers, copywriters, video and interactive producers create all elements required for your project. Print buyers and project managers source third-party elements and manage our vendor partners. Our communications experts craft consistent messages that are delivered across all platforms. Along with quality control managers and proofreaders, everyone works to ensure marketing materials are of the highest quality and are on schedule and on budget.

We are known for rolling up our sleeves, embracing all the strategic and tactical plans and making them real. At the end of the day, nothing takes the place of effective implementation – getting it done and getting it done right. No matter how good your strategy or design, it must be executed well. Our seamless approach helps you save time and reduce risk.

A thoughtful analysis is performed at every stage of our process. An in-depth review occurs at the conclusion of a project to determine its success. Mutually agreed upon performance goals and benchmarks are analyzed. Project “lessons learned” are intended to inform future engagements to promote best practices and provide valuable input for the future.

OUR NEW WAYS OF THINKING ARE REWARDING.

CLIO Awards
The Telly Awards
PPAI - Promotional Products Association International
AAF - American Advertising Federation

AWARD WINNING STRATEGY & CREATIVE

The Vistra Team has won hundreds of industry awards and honors including eleven “Oscars” of the ad industry – the Clio Award is one of the most prestigious international advertising awards programs recognizing excellence in creative and success in relation to intended goals.

We’ve won scores of Telly Awards, ADDYS and Golden Pyramids from top industry associations – among many other distinctive honors.

Vistra is consistently recognized as one of the top communications companies in the U.S. and an outstanding Veteran-owned, minority-owned small business.

2018 SBA South Florida District and State of Florida Minority Owned Small Business Person of the Year and Small Business Person of the Year
2018 Greater Tampa Chamber of Commerce Outstanding Small Business Leader of the Year Award
2016 2017 and 2018 Tampa Bay Business Journal Top PR Firm
2016 Small Business of the Year Greater Tampa Chamber of Commerce
2016 SBA South Florida District Veteran Owned Small Business of the Year
2016 Minority Vetrepreneur of the Year by the National Veteran-Owned Business Association

CONTACT FORM

We are successful when we help our clients reach their goals.

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